Off The Hook Celebrates Grand Opening in Lafayette: A New Home for Real Cajun Flavor, Real Fast

Lafayette is officially Hook’d. On opening day, family, friends, community partners, and excited guests gathered at 101 Liberty Avenue to celebrate the newest Off The Hook location, a major milestone for Acadiana and for the growing Louisiana-born restaurant brand.

With a ribbon-cutting ceremony, smiling families, and plenty of Cajun pride, the Lafayette grand opening highlighted everything that makes Off The Hook special: authentic Louisiana flavors, fresh ingredients, and the warm hospitality that defines Cajun Country.

Bringing Authentic Cajun Flavor to the Heart of Acadiana

Lafayette is known as the center of Cajun culture, a community rich in food, music, and tradition. Opening an Off The Hook location here is more than just expansion; it is a homecoming.

Off The Hook was founded on a simple mission: to share the bold, authentic Cajun dishes we grew up with, served fast and fresh for families on the go. Lafayette’s spirit of community and its deep culinary roots make it the perfect place to continue that mission.

Guests lined up early on opening day as the Off The Hook team and local officials cut the ribbon and officially welcomed the restaurant to the neighborhood. Inside, the “Hook’d on Lafayette” backdrop set the tone and underscored that this location is not just a restaurant. It is part of Acadiana.

A Family Celebration Full of Local Support

The Moreaux family, who helped bring Off The Hook to life, was onsite celebrating the milestone and greeting guests with gratitude. The turnout reflected Lafayette’s strong sense of community, with families, business owners, and loyal Off The Hook fans showing up to support the brand’s arrival in Acadiana.

The atmosphere was warm and welcoming, with Off The Hook team members, city partners, and first-day guests gathering for photos, handshakes, and conversations about their shared love of Cajun cooking. 

The event captured the heart of what Off The Hook represents: good food, good people, and giving back to the communities we call home.

What Lafayette Guests Can Expect

Off The Hook Lafayette will serve the full lineup of guest-favorite Cajun dishes, including:

• Seafood platters featuring Gulf-inspired flavors
• Chicken and sausage gumbo prepared from scratch
• Signature Po’boys dressed with Blue Plate Mayo
• Cajun bowls, étouffée, wraps, red beans and rice, and more

Each menu item is crafted with fresh ingredients and authentic seasonings because honoring our Cajun heritage and the tradition of living off the land is central to everything we do.

Guests can enjoy fast, friendly service whether they are stopping in for a quick lunch, feeding the family, or visiting after a Ragin’ Cajuns game.

Proud to Join the Lafayette Community

This grand opening marks the beginning of a long and meaningful relationship with the Acadiana community. Off The Hook will continue to support local organizations, celebrate Louisiana traditions, and provide a place where Lafayette residents can enjoy the authentic flavors they love, served real fast.

To our new Lafayette neighbors, thank you for the warm welcome. We are honored to join your community and look forward to serving you for many years to come.

Visit Off The Hook Lafayette

101 Liberty Avenue, Lafayette LA 70508
Open daily from 10:30 a.m. to 9:00 p.m.
Friday and Saturday hours extend to 10:00 p.m.

Order online for convenient pickup and experience real Louisiana flavor, prepared fast and served with pride.